On Wednesday, the footballer arrived dressed in jeans and a thick cardigan at H&M where shoppers were surrounded by giant statues of the former England captain wearing a pair of briefs.
The hundreds of screaming fans in London's Regent Street were probably hoping he'd be modelling his underwear collection in person.
Sadly, they had to make do with seeing David Beckham fully clothed. go here
As he explained: "My naked days are over." Pressure from his three boys means that we won't be seeing Becks in the buff any more.
Seeing his latest campaign their reaction was: "Oh my GOD Daddy - not again . They were like: 'that's really good, but everyone's gonna see you in your pants."
